Product Analytics (Web & Mobile)
We design and implement event schemas, product KPIs, feature tracking, and behavioral analytics.
We build product analytics systems that instrument user behavior across web and mobile with precise event schemas, feature adoption metrics, and cohort analyses. Our implementations deliver actionable insights on activation, engagement, retention, and drop-offs—empowering product teams to prioritize features, remove friction, and accelerate growth. You get reliable usage data, faster experiment cycles, and quantified product-market fit—backed by governed tracking and integration with experimentation platforms.
Executive Overview
Product Analytics is a foundational service designed for enterprise organizations that rely on accurate, scalable, and privacy‑compliant data infrastructure. Without precise product instrumentation, teams struggle with incomplete feature visibility, inconsistent KPIs, unreliable attribution, and an inability to make confident product decisions.
Why This Service Matters
Large‑scale enterprise environments generate millions of product interactions every day. When product data is not structured and governed, it results in operational inefficiency, broken reporting, and poor decision‑making at the leadership level. A robust product analytics framework ensures:
- Predictable data pipelines that scale with traffic and functionality.
- Clean, structured event models aligned with product objectives.
- Faster onboarding for analysts, engineers, and product teams.
- Lower long‑term maintenance cost through clear ownership and documentation.
What You Get
- A complete technical blueprint for implementation.
- Precise event schemas for web and mobile product tracking.
- Feature adoption metrics, activation, engagement, retention analyses.
- Integration with experimentation platforms for A/B testing.
- Documentation tailored for engineering, analytics, and product stakeholders.
Business Impact
After implementation, organizations typically see improved feature adoption, faster experiment cycles, higher user retention, and stronger alignment between product, BI, and growth strategy. Reliable product analytics enables leadership to trust KPIs and prioritize features with confidence.
FAQ: Product Analytics
faqs:
- question: “Which product metrics do you define?” answer: “Activation, adoption, engagement, retention, feature usage and path analyses aligned to product goals.”
- question: “Do you support web and mobile?” answer: “Yes — unified schemas across web and mobile for consistent reporting.”
- question: “How do you track feature success?” answer: “Event-level tracking with KPI definitions, funnels and cohort analyses.”
- question: “Can you integrate with experimentation?” answer: “We set up instrumentation and metrics for A/B tests and rollouts.”
Pozostałe Usługi
Event Taxonomy & Tracking Architecture
We design clean, scalable event taxonomies for web, mobile, and backend systems- aligned across marketing, product, sales, and BI.
Zobacz więcejFull Tracking Implementation (Web, Mobile, Server-Side)
We implement end-to-end tracking using GA4, Adobe, Firebase, Segment and server-side GTM.
Zobacz więcejServer-Side Tagging (GCP / AWS)
We migrate and optimize your tag infrastructure to server-side, improving accuracy, reducing load impact.
Zobacz więcejCDP Architecture & Implementation (Segment, Tealium, mParticle)
We architect and deploy complete CDP setups: Sources, Protocols, Personas, governance and activation.
Zobacz więcejData Quality, Monitoring & Automated QA
We build automated data validation, schema enforcement, and monitoring pipelines that continuously detect and prevent data issues.
Zobacz więcejWarehouse Modeling & ELT Pipelines (BigQuery, Snowflake, dbt)
We design and implement production-grade warehouse models using dbt- including staging, core, and marts layers.
Zobacz więcejEnd-to-End Analytics Ecosystem Architecture
We architect the entire analytics stack: tracking → CDP → pipelines → warehouse → dashboards.
Zobacz więcejConsent & Privacy-Compliant Measurement (OneTrust, Cookiebot)
We implement consent-aware analytics architectures that guarantee compliance (GDPR/CCPA).
Zobacz więcejConversion Funnel Analytics & Optimization
We deliver full-funnel visibility across acquisition, onboarding, activation, and churn.
Zobacz więcejMarketing Attribution & Performance Measurement
We build reliable attribution frameworks and marketing dashboards that connect spend, campaigns and audience behavior.
Zobacz więcejGA4 & Adobe Analytics Engineering
We architect enterprise-grade GA4/Adobe implementations, fix legacy setups, and deliver accurate measurement.
Zobacz więcejSalesforce & CRM Analytics Integration
We connect marketing and product events with CRM and Salesforce data to enable accurate, end-to-end reporting.
Zobacz więcejDashboarding & BI Delivery (Looker, Power BI, Tableau)
We create fast, intuitive dashboards built on governed metrics layers.
Zobacz więcejData Vault Modeling & Enterprise Integration
We design Data Vault–aligned warehouse structures for enterprise environments.
Zobacz więcejIdentity Resolution & Unified Customer Profiles
We unify cross-device and cross-channel customer data into persistent identities.
Zobacz więcejCost Optimization for Data & Warehouse Infrastructure
We optimize query structures, pipelines, storage and compute, ensuring your analytics architecture performs reliably.
Zobacz więcejKPI Frameworks for Marketing, Product, Sales & BI
We establish clear, consistent KPI definitions across teams, replacing conflicting numbers.
Zobacz więcejAnalytics Engineering Advisory & Architecture Review
We review your entire analytics stack, pinpoint technical risks, and deliver a clear, actionable roadmap.
Zobacz więcejOngoing Data Engineering & Analytics Support
We offer continuous support for tracking, CDP, pipelines, dbt models, and dashboards.
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